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August 1, 2011

DGTG Fashion Alert: Shake It Up Inspires D-Signed Back-To-School Fashions

ELECTRIC COLORS, BOLD PATTERS, ANIMAL PRINTS AND LAYERS FOR AN
INDIE ROCK LOOK

Summer may be over but the fun isn’t! Tweens can make a statement when they hit the school halls this fall with the season’s back-to-school must-haves!

 In celebration of the hit Disney Channel show, Shake It Up, Disney Consumer Products is releasing a collection of apparel and accessories for tweens inspired by the style of the show’s leading ladies. 


The latest “D-Signed” collection at Target® debuts, this time based on fashions worn by the shows female dancing duo CeCe and Rocky (played by actresses Bella Thorne and Zendaya). The CeCe and Rocky Collection does not feature the character’s face on it like so many franchises do, instead the designs are influenced by both girls’ styles. Indie Rock with an urban dance feel, the collection features uber-trendy pieces mixing pattern and fabric, creating a fun and fearless look.

Ultra-cool, rebel blacks are punched up with electric green, fuchsia and deep purple. Sequins, grommets and studs accent animal prints and dark mottled tie-dye to bring together a perfect, dance-ready look! 

The CeCe and Rocky D-Signed collection will be available in girl sizes 4 to 16 at Target stores nationwide and online at Target.com starting August 1, 2011. 

Meanwhile, at Payless, an assortment of Shake It Up-inspired boots and sneakers with rainbow and sparkly laces, plus ballet flats and shoes will be available in girl sizes 12 to 5.

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